Posted in Digital ABC's, General, Market commentaries, Politics, video games, tagged ads, advertising, campaign, obama, Politics, video games, xbox on October 16, 2008|
3 Comments »
So you’ve probably heard by now that Obama has taken ads out on Xbox live in order to try and reach that pesky male 18 – 34 demographic. It certainly has created a buzz. I say good for him, but also that it’s just the inevitable next step in monetizing gaming, and is another hint at how gaming companies can become far more valuable. 
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In-game ads – Obama making more buzz
Posted in Digital ABC's, General, Market commentaries, Politics, video games, tagged ads, advertising, campaign, obama, Politics, video games, xbox on October 16, 2008| 3 Comments »
So you’ve probably heard by now that Obama has taken ads out on Xbox live in order to try and reach that pesky male 18 – 34 demographic. It certainly has created a buzz. I say good for him, but also that it’s just the inevitable next step in monetizing gaming, and is another hint at how gaming companies can become far more valuable.
(more…)
Read Full Post »